<GrowDat>
From Problem to
Solution
GrowDat was created to simplify grow tracking and connect growers worldwide.
It combines data analytics, journaling, and community exchange in one intuitive app — designed for both beginners and experts.
Built for growers — designed for insight.
GrowDat combines simplicity with powerful analytics tools that help users understand and optimize every aspect of their grow.
Smart grow tracking.
The dashboard provides a structured overview of all essential grow data — organized, visual, and effortless to use.
Advanced analytics.
Interactive graphs help uncover patterns, track progress, and understand how environmental factors shape growth.
Community feed.
Share progress, ask questions, and join a community of passionate growers.
Gallery
A visual overview of GrowDat’s interface — dark, consistent, and community-focused.
Design Concept
LOGO & BRAND IDENTITY
The GrowDat logo embodies structure and growth — merging the initials G and D, representing Grow and Data, into a continuous, geometric form.
Its balanced proportions and circular rhythm reflect the app’s core values: clarity, data, and connection.
Typography
The GrowDat type system follows a clear hierarchy — balancing structure and readability. Inter serves as a neutral, modern foundation that fits both technical and organic contexts.
Color System
GrowDat’s palette reflects structure and growth — dark foundations for clarity, contrasted by a vibrant green accent that represents life and progress.
#00DF82
#FFFFFF
#113D3D
#021A1A
#B3C2BE
#3E5454
#082626
Used across GrowDat’s interface for headers, forms, and data visualization.
My Role
As co-founder and designer–developer of GrowDat, I led the project from the first idea to the fully functional app.
My focus was on bridging brand, product, and technology — turning a visual identity into an intuitive, data-driven experience.
I designed the app’s interface and branding, implemented the frontend in Flutter, and structured the overall product architecture.
Benjamin Coers